Equal Measure!

Taken in the yard of the Wayside Tavern last night.
Empty beer kegs to be returned to the breweries.


Those with a sharp eye and experience in the Australian beer industry will have noticed something:
Half of are from the XXXX brewery.

Half are from the Carlton brewery.

Carlton & United Breweries selling draught beer in equal quantity to XXXX.

I've never seen this before.  Not in a pub with a static clientele of Queenslanders.


A few years ago CUB came up with a new beer, which has been making steady inroads into XXXX's market - culminating in this photo.

For the past few decades XXXX has held an overwhelming majority of the market share in Queensland - especially non-tourist areas, and those places without large numbers of internal immigrants from the deep south of this great nation.

Though it must be noted that XXXX was never as popular in the north.  Being a southern Australian beer it was never able to glean in the north the same strength of brand loyalty it got in its southern home base.

So continues life behind the bar!